The COVID-19 pandemic has had ripple effects on industries throughout the world. While it’s been an incredibly difficult year, the pandemic has proved that life still goes on in the face of adversity, and specific industries can weather the storm better than others. Though it is not an easy time to be in business or seek various services, the medical aesthetics and anti-aging market have experienced a high level of resilience during this tumultuous year.

According to a market research report by Technavio, “the medical aesthetics market is poised to grow by USD 7.64 billion during 2020-2024, progressing at a CAGR of 7 percent during the forecast period.”

Although I don’t endorse medical cosmetic procedures, as a fashion and beauty influencer, I’m always curious to know the latest trends that impact the fashion industry in one way or the other. I recently connected with Anush Movsesian, a top nurse practitioner in aesthetics and cosmetic medicine. She shares her thoughts on what has helped keep cosmetic medicine unaffected by the global pandemic. 

Related: Yes, Your Self-Care Matters

1​. Aging is a universal issue, no matter what is going on.

Pandemic or not, aging is something we continue to face, and it’s something we shouldn’t ignore. Movsesian explains, “Anti-aging is all about consistent care, and we have to make sure we stick with our appointments and our routines.” Movsesian understands that results are achieved through consistency, and when we let it go, we often have to go back to where we started. People aren’t giving up on their routines, and they are keeping up with their appointments. However, she also states that beauty enthusiasts must not vie for unrealistic results that can do more harm than good to their facial aesthetics. It’s always good to consult a medical professional and get realistic and achievable beauty advice. I’m a firm believer that even though everyone wants to enhance their own beauty, people must draw a line and control obsessions to look like an Instagram filter. 

2​. Self-care has become an even bigger priority.

I​n the face of the pandemic, we’ve seen self-care skyrocket in terms of prioritization, and rightfully so. Society has realized just how important self-care is, and aesthetics are a big part of that. Something I am thrilled to see come out of this pandemic is a renewed commitment to taking better care of ourselves. This includes everything from eating better to exercising to cosmetic procedures. I learned in my conversation with Movsesian that self-care is best when individuals take a well-rounded approach. With advancements in technology, more people today, regardless of gender, are including aesthetics in their general self-care practices to achieve better looks and gratification.

Related: 11 Tips to Build Emotional Resilience

3. Cosmetic practices always have been and still are incredibly safe.

If anything, the pandemic has brought about an increased interest in anti-aging and aesthetics as people realize how essential self-care is to our vitality and how inherently safe these procedures are. Talking to Movsesian clarifies how important a role the industry plays in our overall health and wellness while proving its tenacity. The future for aesthetics looks bright as we put our best foot forward.

The post 3 Reasons Why the Aesthetics and Anti-Aging Market is Unaffected by the Pandemic appeared first on MyMedicPlus.

There is no magical “fountain of youth” skincare product that will diminish all signs of aging on your face, but there might be a more serious way to make your skin look younger. No, we’re not talking about a face lift, but after you try this idea, your friends might think you had a face lift. We’re talking about anti-aging serums.

Dr. Rachel Nazarian of Schweiger Dermatology Group in NYC told SheFinds that if you use the right anti-aging serum, it can help to remove fine lines and wrinkles. “Like any skincare product, it depends on what the active ingredient is,” she explained. “When a serum contains science-backed skincare enhancing ingredients, such as retinoids, vitamin C, various antioxidants or peptides, absolutely, they can improve fine lines and wrinkles through collagen production.”

SkinBetter Sciences AltoDefense Serum is Dr. Nazarian’s anti-aging serum of choice, “because the cocktail of antioxidant ingredients protects against free radical damage from pollution, LED light, and oxidative stress. It essentially ‘preserves’ my skin over time.”

You will need a doctor’s note to try out the SkinBetter Sciences AltoDefense Serum, but if you’re looking for an over-the-counter serum, we’ve found one that’s very similar to Dr. Nazarian’s recommendation: The First Aid Beauty Skin Lab Retinol Serum.

Why You Should Try The First Aid Beauty Skin Lab Retinol Serum

The First Aid Beauty Skin Lab Retinol Serum contains just about every ingredient Dr. Nazarian recommended you use in a serum for the most anti-aging benefits. This action-packed product has it all: 0.25% pure concentrate retinol, peptides, antioxidants and Vitamin C.

Because this serum has such a strong formula, First Aid beauty recommends you only use it up to three times a week, in the evenings. When the company tested the Skin Lab Retinol Serum, it found that 81% of people saw improvement in the tone and texture of their skin.

Promising Reviews

This serum is fantastic. I was starting to notice some fine lines on my face, so I wanted to try something anti-aging that wouldn’t cause irritation or breakouts. My skin is combo and tends to be sensitive. I’m also prone to blemishes and clogged pores. Since adding this to my routine I’ve noticed a considerable difference in the fine lines on my forehead. I also noticed I have not had any breakouts either! (YAY!) The texture is very comfortable and lightweight, yet still hydrating. I will be using this again when I run out!” – KayCros

“I’m a full-time working mom of two who’s approaching 40, so I’m a full-time working mom of two who’s approaching 40 so needless to say I need a little (ok, a lot) of help in the eye area. This eye cream does the trick! In just over a month I’ve noticed that my lines are less pronounced and my dark circles aren’t nearly as bad. I may never get enough sleep, but this helps me fake it! I’d definitely recommend this product!” – SFJMac

“I’m 39, have mature combination skin. This serum has made my face firmer, bright, and glow. It has great ingredients and gentle on skin. It dries my face a bit, so I layer it with face oil and moisturizer on top. I can definitely see and feel the difference when I use this product.” – mjmomma

Why Serums Are Great Anti-Aging Skincare Products

Serums are typically skincare products that have higher levels of active ingredients which are delivered in a form that has effective absorption into skin,” Dr. Nazarian explained. “It’s a way to maximize ingredients penetration into skin- they’re typically lightweight and less occlusive than ointments or creams.”

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